Media
Acli-Mate® Natural Sport Drinks
Creates New Flavor, Improves Packaging to Meet Demand
Acli-Mate® Mountain Sport Drink promotes altitude adjustment for all mountain visitors above 4000 feet by reducing altitude sickness symptoms and Acli-Mate® Endurance is a non-elevation specific natural performance sport drink.
Gunnison, CO (July 30, 2011) - Acli-Mate® Mountain Sport Drink, an all-natural altitude + energy aid and performance sport drink, introduces the new Colorado Cran-Raspberry flavor in the 100% natural mountain sport drink & endurance formulas. Acli-Mate® has also improved packaging and manufacturing processes to meet consumer demand, strict quality standards and rapid company growth.
“Based on our retail growth and grassroots event efforts, we’ve made some improvements to the individual packages and increased our production to meet demand,” says Rob Strickland, Acli-Mate’s Marketing Manager. “Our unique formulations demand the highest QC and with our sales increase, it was time to address all of this at once. We are very impressed with our current manufacturing and packaging partner.”
The Acli-Mate® product line includes: Acli-Mate® Mountain Sport Drink, available in Elevation Orange™, Mountain Grape™ and the new Colorado Cran-Raspberry™ flavors in both individual serving packs and economical tubs, and the new Acli-Mate® Endurance Performance Sport Drink for hydration and recovery is available in tubs and individual packets in Orange-Mango and the new Colorado Cran-Raspberry™ flavors.
Acli-Mate® will be at the Outdoor Retailer Summer Market at the Open Air Demo and at the South Plaza providing samples and informational seminars.
About Acli-Mate®
In 2000 Dr. Roanne R Houck, N.D., while finishing her naturopathic medical degree, began thinking about a natural remedy for altitude sickness and improved energy at elevation. Triggered by an article highlighting the substantial financial losses the Colorado ski industry, Dr. Houck saw an opportunity to help people who suffer due to the ill effects of altitude on mountain visitors. In 2003 Acli-Mate® was trademarked and the first Acli-Mate® Mountain Sport Drink formulation was complete.
Acli-Mate® Mountain Sports Drink is based in Gunnison, Colorado and employs a local team involved in product development, sales, marketing and community outreach. Our mission is to provide a family of natural sport drink and supplement products for the health conscious athlete, sportsman, mountain traveler and everyday individual of any age while embracing and striving for economic, social and environmental sustainability. Acli-Mate® products are 100% natural and contain no gluten, caffeine, soy, dairy, egg, yeast, high fructose corn syrup, artificial colors, flavors or preservatives. For product and sales information visit www.acli-mate.com.
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In the News
For More Pickups be sure to visit our facebook page at www.facebook.com/aclimate
The industry trade publication for the Outdoor Retailer included Acli-Mate® on their cover for 2012 Winter Market Preview and called Acli-Mate® a hot product to watch!
December 2011 SKI Magazine ran an article including Acli-Mate® as a Health Essential on any ski vacation. The article went on to say Acli-Mate® is great for those who struggle with minor altitude sickness and for those who don't... because Acli-Mate® makes you feel better at altitude! Check it out!
From the 2011 Summer Outdoor Retailer we managed to get quite a few hits as a NEW product on the market. Here are a few:
http://lyramag.blogspot.com/2011/08/demo-day-outdoor-retailer-summer.html (scroll half way down)
https://www.snewsnet.com/snews/Trade-show-dailies/ORD_Day_4_SM_2011/index.html (Go to page 27, actually 28)
Scott Drum's interviews on Endurance Planet are worth listening too for sure... check them out here, and learn more about Scott Drum and the (High Altitude Performance) HAP Lab that he runs at Western State College here.
Product review from Cool Hunting, see below or read it online (http://www.coolhunting.com/tech/crested-butte-m.php)
For Immediate Release:
Acli-Mate® Mountain Sport Drink Provides “Altitude Adjustment” for Mountain Visitors
Acli-Mate® increases altitude adjustment for all mountain visitors above 5000 feet elevation by reducing altitude sickness symptoms.
Gunnison, CO (April 19, 2011) - Acli-Mate® Formulations developed the 100% natural mountain sport drink formula that helps reduce altitude sickness symptoms and promotes hydration for visitors and athletes traveling and recreating at elevation.
The Acli-Mate® product line includes the Mountain Sport Drink, available in all natural orange and grape flavors, in both single serving packets and multi-serving tubs, and the new Acli-Mate® Endurance Performance Sport Drink for energy and hydration, available in orange-mango 35-serving tubs.
The Acli-Mate® Mountain Sport formula is an excellent choice for travelers, recreationalists, athletes and all mountain and outdoor enthusiasts at any elevation. It is suitable for mountain visitors and athletes of all ages, tastes great and helps visitors mitigate the effects of altitude. The specific combination of natural ingredients including vitamins, minerals, electrolytes and select herbal extracts make it a healthy, delicious way to stay hydrated and more efficiently adapt to altitudes above 5000 feet.
“With the average base area elevation around 9,000 feet in Colorado, visitors can expect to feel some of altitude’s impact like nausea, fatigue, headache, weakness and reduced activity levels,” says Acli-Mate® developer Dr. Roanne R. Houck, N.D. “An article in 5280 Magazine reports that more than 5 million people will be effected. If you look at the Colorado ski industry and how it’s impacted, some say that altitude sickness costs them around $200 million every year in reduced ski days, shortened visits, lost rentals and much more.”
Acli-Mate® Mountain Sport Drink is ideal for the mountain visitor and traveler in that our formulation advances simple hydration a step further by taking advantage of the synergistic properties of select vitamins, minerals, electrolytes and herbal extracts to help support the physiologic pathways enabling the body to more efficiently adapt to altitude. B-vitamins and CoQ10 are noted for supporting energy production, calcium and magnesium for reducing muscle fatigue and cramping, balanced electrolytes for optimal hydration and the herbal extracts from Rhodiola, Schizandra and Ginkgo, together with the above ingredients, for enhanced acclimatization. We use natural sweeteners and flavorings and only the best ingredients available. No other sport drink in the world offers a specifically designed formulation for the mountain visitor and athlete. Acli-Mate® is a truly unique and essential part of any mountain vacation or adventure!
Acli-Mate® Endurance, an all-natural performance sport drink, is specifically designed for the health conscious athlete seeking an energy promoting, hydrating sport drink. Our unique formulation contains an optimal balance of essential electrolytes plus vitamins, minerals and a combination of simple and complex carbohydrates for quick and sustained energy, continuous performance and efficient recovery. Acli-Mate® Endurance contains 88 calories per serving and comes in a delicious Orange-Mango flavor that is both refreshing and well tolerated by even the most sensitive stomachs.
About Acli-Mate®
In 2000 Dr. Roanne R Houck, N.D., while finishing her naturopathic medical degree, began thinking about a natural remedy for altitude sickness and improved energy at elevation. Triggered by an article highlighting the substantial financial losses the Colorado ski industry, Dr. Houck saw an opportunity to help people who suffer due to the ill effects of altitude on mountain visitors. In 2003 Acli-Mate® was trademarked and the first Acli-Mate® Mountain Sport Drink formulation was complete.
Acli-Mate® Mountain Sport Drink is based in Gunnison, Colorado and employs a local team involved in product development, sales, marketing and community outreach. Our mission is to provide a family of natural sport drink and supplement products for the health conscious athlete, sportsman, mountain traveler and everyday individual of any age while embracing and striving for economic, social and environmental sustainability. Acli-Mate® products are made with high quality, natural ingredients and are free of High Fructose Corn Syrup, gluten, caffeine, soy, dairy, egg, yeast, artificial colors, flavors and preservatives.
Media contacts:
Rob StricklandMarketing ManagerAcli-Mate Natural Sport Drinks970.209.3466
Todd Walton The Walton Works, LLC 970.260.9283